The National Resources Defense Council (NRDC) announced today that thanks to donations from thousands of concerned supporters, a hard-hitting ad against the Pebble Mine – featuring NRDC Trustee Robert Redford – just appeared in The Washington Post. The NRDC is now calling for more support to run the ad in more media outlets to build pressure on President Obama to stop the disastrous project.
The ad asks President Obama to prevent the destruction of Alaska’s spectacular Bristol Bay by stopping the disastrous Pebble Mine.
The ad had an impact inside Washington, according to NRDC sources at the White House, in the EPA and on Capitol Hill.
According to NRDC, “The mining giants have launched a blitz of disinformation, whitewashing their monstrous project and attacking the EPA. They’re hoping to freeze the White House into inaction.”
Fighting back, the NRDC hopes to generate a public outcry that President Obama will be unable to ignore.
NRDC asks citizens of the world to please make a donation that will help get Robert Redford’s message out to millions more Americans through other media outlets. The corporatocracy controls much of Washington and most of the national press on this and most other environmental issues, so NRDC can’t fight all that power alone.
“Unless we go all out and win,” says NRDC President Frances Beinecke, “the Pebble Mine — and its ten billion tons of waste — could decimate the world’s greatest wild salmon runs … destroy an unspoiled wildlife paradise … and drive the last beluga whales of Cook Inlet over the brink into extinction.”
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